A report from NPD Group finds that the future is bright for plant-based meat alternatives.

“Digital branding is more long-term and primarily focused on providing value, recognition, and inspiring brand loyalty,” says Danny Coello, CEO of DS&P, a nationwide digital marketing organization based in Chicago.

Bakery cafes and foodservice retailers are experiencing a rapidly changing landscape on the consumer front, as consumption habits shift to plant-based foods and other new twists.