Vital Wheat Gluten (VWG) is a functional protein extracted from wheat and is widely used as a dough strengthener. It can improve mixing tolerance and can provide more dough stability during fermentation and processing. In addition, it can increase product volume. But it adds significant cost. Lesaffre has developed several enzyme-based solutions, which have proven to efficiently reduce the usage of Vital Wheat Gluten in a wide range of applications.

Encore by SafPro offers a clean label emulsification replacement that meets or exceeds performance standards for traditional emulsifiers. Clean label is a vitally important trend in today’s marketplace, and emulsifiers play a crucial role in product quality for bakeries. They reduce staling, improve gas retention, provide aeration and foam stabilization, and contribute to softening the crumb of a finished product.

As a baker, achieving operational efficiency and improving ways to engage with consumers is critical in today’s market. Puratos Digital offers a suite of digital tools and services designed to support bakers. From e-commerce solutions to virtual ideation and technical support, Puratos Digital is there for bakers every step of the way.

Lesaffre's New campaign “What Do You Know About Lesaffre?” demonstrates how the company is on the forefront of unravelling technical baking challenges. In this issue, see new research on the perceptions of clean label bakery products among Gen X, Boomers, Millennials and Gen Z consumers. Also, learn how CoolSmart Command Dry Yeast offers an alternative for refrigerator doughs to create less fermentation activity.

As a baker, you are busy and typically work long hours with little down time. Dawn’s new online ordering platform is a convenient way for you to order all your bakery products. Available 24/7 online ordering offers a new way of working that allows you to add items to your online cart and place orders whenever it’s most convenient for you. The online ordering platform is a first-of-its kind for the baking industry.

Lesaffre explores the evolving needs of consumers with an upcoming insights study and new organic and clean-label ingredient introductions. Learn how innovative new products are allowing bakers to meet consumers' expectations.

Lesaffre's In the Dough e-zine shares an IBIE recap with highlights of its Master Bakers and how the industry is finding excitement and opportunity in its range of new product introductions. Learn how Accent 6500 Sodium Reduction Blend is helping bakers reduce sodium without losing flavor or handling capabilities and how Artisan Fleurage, another new product, provides sensory enhancement to a variety of doughs.

Generation Z and Millennial consumers are extremely influential and their buying power will only increase over the next several years. Understanding these generations is critical to the continued success of the foodservice industry. A national study from The Hershey Company reveals that not only do Gen Z and Millennials have a strong connection to desserts, but specifically to branded desserts such as those powered by HERSHEY’S Chocolate.

Find out how AB Mauri North America plans to feature a non-traditional space that celebrates the “art” of baking at the upcoming International Baking Industry Exposition (IBIE). AB Mauri’s theme is “PassionART About Baking” and includes unique art-themed elements such as one-of-a-kind bakery artwork, a unique bread aisle, artisan bread roll and donut hole sampling, visits by special guests, a high-end coffee-bar and more. Learn more details about what is being offered at IBIE.