Michelle Smith is features editor for Baking & Snack and covers the latest in ingredients, equipment and food trends in the baking and snack industries. Before joining the team in 2020, Smith spent several years working for newspapers, including The Kansas City Star and Des Moines Register. She has bachelor’s degrees in journalism and political science from the University of Missouri.
Connect with Michelle Smith on LinkedIn.Bakeries and foodservice chains across the country are bolstering their menus by capturing the flavors of the season.
Drive traffic with holidays like Halloween and Día de Los Muertos. Offer sweet treats all month long and your customers will look forward to trying your newest creations.