The Cremebello from Woops!
Woops!, an artisanal bakery chain specializing in macarons and other pastries, has added two new pastries to its menu at bakeshops nationwide.

“The largest macaron business in the U.S. is introducing the Cremebello and the Nata Pura nationwide. Both products make great gifts for the sweets lover who thinks they've seen it all or who's always looking for the latest thing!” says Tal Avivi, Woops! founder and co-owner.


This popular international treat features a combination of chocolate and marshmallow, like a s’more, coming in an airy confection form. The cremebello has origins in Denmark, but has also made its mark in Israel, New Zealand, and elsewhere.

The cremebello will come in several flavors, including Dark Chocolate, Milk Chocolate, White Chocolate, Zebra (white and dark chocolate), Coconut, White Strawberry, Hazelnut Nougat, After Eight, Cappuccino, Caramel, Honey Almond, Raspberry, Gingerbread, and Irish Cream.

Nata Pura

The Nata Pura from Woops!
This creamy custard tart has origins in Portugal, dating as far back as the 16th century. It makes for an ideal mid-morning snack, and comes in flavors such as Salted Caramel, Chocolate, Apple, and Mixed Berries.

Woops! has grown to nearly 40 bakeshops and kiosks throughout the U.S. after being founded in 2012. These locations offer over 20 different flavors of macarons in unique tastes such as espresso macchiato, strawberry milkshake, passion fruit, Nutella, caramel fleur de sel, and rose.