La Boulangerie Boul’Mich, the artisanal bakery-café with a Latin twist, is launching a holiday giveaway to spread cheer to one special guest. From now until December 24, guests have the chance to participate and win an exclusive prize offered by the bakery through participating in its social media holiday contest.

La Boulangerie Boul’Mich is inviting all its guests to join and enter the festive social media giveaway on its Instagram page. The winner will be treated to a free brunch for two and a loaf of its signature Pan de Jamón – a seasonal classic with salted ham, plump olives and sweet raisins, rolled into freshly baked bread.

“In the spirit of the season, we’re truly delighted to extend our warmest wishes and gratitude to our guests who’ve made the past two decades memorable,” says Corinne Farkash Mizrahi, chief marketing officer. “We wanted our guests to join in the celebration of tradition, community and the joy of giving. These prizes are our way of sharing the flavors of the season and expressing our heartfelt appreciation."

To enter, guests need to follow La Boulangerie Boul’Mich on Instagram, like the pinned giveaway post, and tag friends for additional entries. The winner will be announced on Christmas Day, December 25, and will be shared on La Boulangerie Boul’Mich's Instagram stories.

Additionally, the prize, including the complimentary brunch for two and the Pan de Jamón, must be redeemed by January 1, 2024.