Corner Bakery Café recently announced the debut of its new and improved loyalty program. Starting Tuesday, July 7, Corner Bakery Rewards members can earn rewards for ordering catering or in-store, online or through the new Corner Bakery App, for pickup or delivery.

The bakery-café chain’s loyalty program is on a tiered system, so the more points members earn, the more rewards they unlock. New members also receive $5 off their next purchase when they join. For every $1 spent in-store, online or on the App, members will receive five points toward unlocking the next membership tier, with exclusive membership benefits for each tier, such as a free sweet on their birthday.

Additionally, members who spend $500 in Corner Bakery Catering will receive a choice of $25 off their next Corner Bakery purchase or a $10 Amazon Gift code.

“We know our guests have been wanting a convenient way to order their Corner Bakery favorites and earn rewards for their purchases,” says Donna Josephson, senior vice president and chief marketing officer of Corner Bakery. “Our new rewards program gives two ways to earn when you enjoy Corner Bakery and offers guests the ability to order online for pick up or delivery, earn rewards with each delicious order and unlock membership benefits. There are several new perks in this program, so we encourage our loyal fans to check it out. Plus, new members get $5 off their next purchase just for joining. We are excited to offer an enhanced Corner Bakery experience for our guests while rewarding them for their loyalty!”