Online retailer for gourmet gifts, Bake Me a Wish! announced the launch of their new-and-improved website. In addition to many new user-friendly features that enhance the shopping experience and ease, the new site launches BMAW's exclusive nation-wide partnership with New York City-based bake shop, Crumbs.
As the exclusive online partner to sell and ship Crumbs Bake Shop products nationwide, BMAW's website will now offer shoppers a dedicated Crumbs page featuring products such as signature Gourmet Assorted, Chocolate Lovers and Birthday cupcakes. BMAW's Crumbs delivery options will also include seasonal offerings such as Halloween Cupcakes and Holiday Cupcakes.
"After a decade in the business of baking, we are thrilled to launch the new site and combine our bakery know-how with the excellence and expertise of Crumbs Bake Shop," says Joseph Dornoff, President & CEO of Bake Me a Wish! "We are excited to continuously build our product offerings and web presence to offer customers a quality shopping experience combined with exceptional products and customer service."
The partnership with Crumbs is combined with BMAW's new site that is delicately designed to create a seamless shopping experience for consumers around the country. New elements such as the ability to share images of gifts across popular social media channels, recommended gifts by occasion, detailed gift viewing options, and in-depth sorting features on merchandising pages are coupled with an expanded product set including new cakes, cupcakes, cheesecake and pies & quiches.
The new website and product offerings will launch on September 30, 2015, just in time for coming holiday seasons.