To celebrate National Bagel Day, Einstein Bros. Bagels is offering a free bagel and cream cheese with purchase all month long to those who join the Einstein Bros. Bagels Shmear Society Rewards program.

“As far as we’re concerned, fresh-baked bagels are always worthy of a celebration,” says Chef Chad Thompson, head of culinary innovation at Einstein Bros. Bagels. “There’s no better excuse than National Bagel Day to brighten everyone’s day with a fresh-baked bagel and cream cheese.”

Those interested can sign up for Einstein Bros. Shmear Society Rewards online and receive the offer this month. When joining Rewards, guests receive all kinds of bagel benefits like points towards free food, unlimited free coffee whenever ordering in the app or online and a free egg sandwich birthday reward.