Las Vegas-based Pinkbox Doughnuts has announced the grand opening of its first out-of-state location in St. George, Utah.
Pinkbox St. George will begin welcoming customers Saturday, August 13 with the new location showcasing a unique Utah-themed doughnut in addition to its full lineup of tasty treats, its collection of branded merchandise and its signature, whimsical décor throughout the shop of pink drips on the walls, 3-dimensional sprinkles and pink floor stripes. The 2,700 square foot St. George location includes a drive-thru and a patio, complete with a doughnut table and oversized Instagram-able pink doughnut statue with sprinkles in front.
To commemorate the new location, from 9 am to 1 pm on August 13, Pinkbox will be hosting a festival-style opening, complete with games and activities for the entire family. There will be a collectable grand opening t-shirt giveaway, live performances from St. George Children’s Musical Theater, a face painter, balloon artist, an appearance from the brand’s resident mascot, Pinky, and much more.
Doughnut lovers can enter in a live doughnut eating contest to win the title of top doughnut eater in St. George, along with a Pinkbox gift card and cool merch. During the event, if a lucky guest bites into a pink ticket while eating a doughnut, they will win a year supply of Pinkbox doughnuts.
To commemorate Pinkbox’s arrival to St. George, a specialty-themed Utah doughnut will be created in its honor. The unique doughnut is inspired by a Utah favorite treat, Lime Jell-O Salad, and will be a lime Jell-O frosted carrot cake doughnut topped with whip, walnuts, mini marshmallows and pineapple drizzle.
Pinkbox is seeking the community’s help in naming the new, exclusive doughnut. Fans can submit their name suggestions on its website. The contest launched Wednesday, July 27 with a winner to be chosen on Monday, August 1, who will receive a year of free doughnuts.
“We have had our sights on expanding outside of Nevada for some time,” says Judith Siegel, owner of Pinkbox Doughnuts. “Since we’re a family-run company, St. George’s tight-knit community had just what we were looking for. We can’t wait for our new friends and neighbors to experience Pinkbox Doughnuts and for all of the smiles we will bring to the St. George community.”