To make the upcoming holiday season a little more delightful and to celebrate the launch of its new Sara Lee Delightful variety – Soft & Smooth Wheat Bread – Sara Lee Bread is holding a nationwide sweepstakes. One winner will receive a grand prize of $10,000 and a year’s worth of Sara Lee Delightful breads to kick off the holiday season and the New Year.

From November 17 to December 6, fans can head to the bio section of the Sara Lee Bread Instagram account to enter the Surprise and Delight(ful) sweepstakes for a chance to win.

“Health and nutrition continue to influence consumers’ shopping habits and food preferences; many opting for no sugar added choices made with real ingredients to support their overall healthy lifestyle goals,” says Jinder Bhogal, brand manager at Sara Lee Bread. “We are thrilled to expand our portfolio of Delightful breads and provide fans with flavorful options that are both healthy and delicious. With our Delightful portfolio, consumers can still enjoy their lunchtime and breakfast favorites, by starting with a healthy bread.”

Soft & Smooth Wheat Bread is made with real whole grains and no added sugar. It’s also high in fiber and 45 calories per slice (serving size two slices, 90 calories). The new portfolio addition is available in a 20-ounce, 26-slice loaf at grocery stores nationwide with a suggested retail price of $3.99. Sara Lee Delightful Bread is available in the bread aisle of grocery stores and major food retailers nationwide.