SIAL Paris, the global food marketplace where business begins and develops, presents a unique clarification of the trends shaping the food world in 2022, and seeks out the best in innovations from all over the world.
Taking place from October 15-19 at Paris Nord Villepinte, France’s largest exhibition complex, the event has a theme of Own the Change. It is built on commitment and agility, and is based on an extended program designed to satisfy the anticipation of the entire food ecosystem.
“It reminds us that we are all active participants in the change that is underway, and that we must grasp the environmental, ethical, digital and demographic challenges facing the planet,” says Audrey Ashworth, director of Sial Paris. “It is up to us to rise to the challenges of food security and changes in consumption habits. It also means scouting out new talent and nurturing the “young shoots” who are eager to actively contribute to tomorrow’s ecosystem.”
Some highlights of this year’s event include:
- SIAL Innovation, showcasing the best of the world’s food innovation. Applications are open to exhibitors until August 12, 2022. A panel of experts will recognize the companies whose products are the most innovative in their category.
- SIAL Start Up, a brand-new area that will present a fine selection of startups in partnership with Start-up Sesame and FoodTech. Visitors will discover the most innovative French and outside-France young companies.
- SIAL Insights/Think Tank encompassing exclusive studies on consumer expectations, product innovations, and food service trends. A new partner, NDP Group, joins the team of experts at Kantar and Protéines XTC in charge of the trend book.
- SIAL Podcast, a new monthly news broadcast about the food industry that provides guidance to professionals in our ecosystem throughout the year.
“We strive to be more than just a trade fair,” says Ashworth. “I hope to develop three precise areas: Business: To continue increasing the extent and diversity of attendees, and to federate and foster contacts and encounters among them, whether before, during and after the event. Inspiration: To provide the content and services that boost professionals in their development, and to supply them with pertinent tools they can use 365 days a year. Experience: To extend guidance and recommendations, and to increase the event’s convenience and simplicity. And to always maintain the conviviality that characterizes SIAL Paris.”