Image courtesy of XO Marshmallow
Few companies know the importance of the marshmallow to a good s’more like Chicago’s XO Marshmallow. The country’s first marshmallow café will be celebrating marshmallows and s’mores on National S’mores Day on Friday, August 10, as well as the rest of the weekend.

On National S’mores Day, XO Marshmallow will offer free s'mores mallows (vanilla dipped in chocolate topped with grahams) with every visit or purchase. Also on that day, s’mores will be half price all day, s’mores kits for two will be on sale, and there will be special giveaways and raffles.

The deals will continue throughout the weekend. On Saturday and Sunday, there will be half price classic s’mores.

For those who aren’t interested in s’mores, XO Marshmallow offers plenty of great gourmet flavors, such as lavender honey, bourbon, green tea, cookies and cream, Champagne, and butterbeer.