Promote your bakery for National Bakery Day 2023
The Retail Bakers of America (RBA) invites you to celebrate the success of your independent bakery with a sweet holiday you can bring to life through live events, fresh treats, and the signature tastes.
Save the Date
Marlene O’Connell, membership director of the RBA, lists a wide variety of promotional activities that your bakery can execute to bring this special event to life
Retail Bakers of America (RBA)
Giveaways
Logoed T-shirts, hats, aprons and other items can make the holiday more exciting.
Retail Bakers of America (RBA)
Limited/Special Products
Offer something new and exclusive that customers can only get at your bakery during/around National Bakery Day.
Sosland Publishing Co.
Food Freebies
Cookies, cake slices, and other small items can help bring in customers.
Sweets & Treats
Price rollbacks on select products
One RBA member bakery rolled back the price of one of the first products they ever made, “our baguette, which cost 60 cents when we started this journey in 1979!” (Breadworks, Pittsburgh, Pennsylvania)
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Cupcake decorating stations
Sosland Publishing Co.
Collaborate with other small businesses
RBA member Wilson’s Bakery in Warner Robbins, Georgia partners with a local coffee shop to be on site serving their coffee.
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