Dunkin' Donuts, America's every day, all-day stop for coffee and baked goods, announced today the signing of a multi-unit store development agreement with the Robinson Family and Southern Food Services, Inc. for four new restaurants in Northern Huntsville, Alabama. The first restaurant is slated to open in 2012 and the remainder by 2016.
"We are excited to bring Dunkin' Donuts' to Northern Huntsville and play an important role in the daily lives of people who live, work and visit here," said Blake Robinson, Vice-President, Southern Food Services, Inc. "We have a passion and loyalty for the brand and look forward to the opening of our restaurants in the years to come."
"Dunkin' Donuts is excited to expand into Northern Huntsville," said Grant Benson, CFE, vice president of franchising and market planning, Dunkin' Brands, Inc. "Our secret to success is our passionate franchisees who provide a high-level of customer service to our guests every day. We believe the Robinsons will cultivate lasting customer relationships in the Northern Huntsville area and become an integral part of their communities."
Franchise opportunities are still available in Alabama, specifically in Birmingham, Dothan, South Huntsville, Guntersville, Decatur, Athens, Scottsboro and Muscle Shoals. To drive its expansion efforts, Dunkin' Donuts has aligned its strategy to support the growth opportunities and consumer needs of individual markets. As a result, the company continues to expand with single and multi-unit opportunities with no minimum unit requirements.
Building a solid network of stores within a market enables Dunkin' Donuts to invest in a distribution model that provides a consistent, high-quality product guests expect "in the way and on the way" of their daily routines. In an effort to keep the brand fresh and competitive, Dunkin' Donuts offers flexible concepts for any real estate format including free-standing restaurants, end caps, in-line sites, gas and convenience, travel plazas, universities, as well as other retail environments.
According to Benson, "Dunkin' Donuts is proud to energize Americans and keep the hard-working, value-driven people of this country running every day. Our recent and ongoing menu enhancements meet the needs of today's on-the-go consumers, providing them a convenient place where they can get high-quality products any time of the day."
Historically a doughnut and hot coffee chain, Dunkin' Donuts has expanded its offering to include frozen and iced beverages, a full bakery assortment including bagels and muffins, breakfast sandwiches, and an all-day Oven-Toasted menu, which includes flatbread sandwiches, hash browns and buttermilk biscuits. The platform marks the most significant change to Dunkin' Donuts' product lineup since the company launched espresso-based beverages in 2003.