Rich Products Corporation, a family-owned food company making products ranging from cakes and icings to pizza, appetizers, and specialty toppings, recently made a major announcement regarding the future of its company and its leadership.
Richard Ferranti has been promoted to president of Rich’s, just the fourth president in company history. He succeeds Rich’s founder Bob Rich Sr., Chairman Bob Rich Jr., and Bill Gisel, who was the former president and will continue leading the company as its CEO.
Ferranti will also maintain his role as Chief Operating Officer, overseeing the performance of the company’s various food-related businesses in more than 100 countries. His new duties as president will include taking on more direct leadership responsibility for the strategic priorities of the business, enabling Gisel to focus on Rich’s long-term direction and organizational excellence priorities.
“Richard brings a wide array of exceptional qualities to his new role, not the least of which is his passion to fulfill our mandate for Rich’s to achieve long-term success as a family business,” says Bill Gisel. “We continue making changes today that will better position Rich’s for tomorrow. We could not be on a better path with Richard working closely with our executive team to chart our course for success as the next president of Rich Products.”
“I am grateful to the Rich Family and Bill Gisel for the opportunities they have given me throughout my career to develop the necessary breadth and depth of experience required for this important leadership role,” adds Ferranti. “As we look ahead to 2019 and beyond, we have enormous opportunities to grow our business by delivering even greater value to our customers across the globe. We know that if we continue to strengthen and accelerate our capabilities, we will be successful.”
Additionally, the company has promoted Jeff Kim to President of Global Markets, a newly created role with responsibility for leveraging Rich’s global reach and local activation, and the company has appointed Ray Burke, President of Rich’s US-Canada Region, to the company’s executive team.
“Rich’s is just two years away from celebrating its 75th anniversary, a milestone that places us among the most successful and enduring global family businesses anywhere,” says Gisel. “Our future is bright and we’re confident that the leaders we have in place will help us achieve extraordinary results for our customers, our associates and our company now and well into the future.”