In mid-September, Sprinkles Cupcakes announced that it would be working towards getting its products to customers faster than ever before in major U.S. cities across the country.  The solution for same-day delivery comes through a partnership with Dropoff. The courier has been working with major names in the retail baking industry to innovate how they ship their goods to consumers.

 

Dropoff is a result of frustration founder Sean Spector had experienced with how traditional couriers sent items. The founder of GameFly, an online video game rental subscription service, Spector was familiar with the importance of completing orders and deliveries as quickly and with as much care as possible.

 

The company officially started in May of 2014, and since then has worked to be a “21st century” courier that provides high quality service and technology. Real-time tracking and confirmations, flexible delivery options, and feature-rich APIs are just a taste of what Dropoff promises to bring to the table.

 

“[Sprinkles] had been using a local service to do some of their catering deliveries. They were frustrated with the quality of the drivers, the lack of transparency with real-time tracking, pricing in that they were quoted A but always ended up paying B – so they got excited about what we could offer them,” Sean Spector says.

 

Nothing Bundt Cakes was reached out to on a franchise level, meaning each individual franchise had to be won over in a given city. Dropoff serves over 30 locations for the company, especially in Houston. When Hurricane Harvey hit, the region needed help and Dropoff offered its services in any way that it could. It delivered free goodies from a franchise there to local shelters to help feed hungry hurricane victims.

 

“At the end of the day, the quality of deliveries makes or breaks the business. We felt that there were ways to improve upon that, and the Dropoff way was an improvement over how others had done it,” Spector says.