Cassandra Lu has joined the Butler’s Pantry family as social media manager. Lu uses her marketing expertise to create blog content and manage digital strategy for more than seven brands on various social media platforms. Additionally, she assists Butler’s Pantry’s director of marketing with graphic design, venue photography, website updates and creating marketing/advertising collateral.

Lu graduated from the University of Missouri with her bachelor of journalism degree and an emphasis in strategic communication. She has five years of marketing experience.

“We are pleased to welcome Cassandra to the Butler’s Pantry family,” said Richard Nix Jr., president of Butler’s Pantry. “Her understanding of social media is important as we continue to recognize the impact of this 21st century technology for our brands.”

Butler’s Pantry, a second-generation business founded in 1966, provides innovative and creative catering services for corporate functions, social events, NFP galas and weddings of all sizes. Café Madeleine, operated by Butler’s Pantry, serves French-inspired Sunday brunch in the Piper Palm House in Tower Grove Park, and Piccione Pastry, located in the historic Delmar Loop, is the only late-night Italian pastry shop of its kind in St. Louis.