Starbucks has launched one of its biggest fall lineups in its Canadian history, featuring more than a dozen new offerings including the return of the iconic – and now more pumpkin-y – Starbucks Pumpkin Spice Latte; the availability of new Starbucks Single Origin Sumatra Coconut Beverage; and a brand new selection of premium lunch and pastry offerings giving Canadians more delicious reasons to enjoy food at Starbucks.
"We're continuously looking at ways to exceed the expectations of our customers and partners, which is why we're excited to be launching one of our biggest fall seasons ever in Canada," says Richard Burjaw, vice-president marketing, Starbucks Canada. "Whether it's enhancing our best-selling limited time customer favorite, the PSL/mc, introducing new sandwiches made with premium ingredients, offering grab-and-go options that can be enjoyed any time of day or giving customers a new way to customize their favourite Starbucks beverages, there has never been a better time to visit Starbucks."
Back for its 12th season, Pumpkin Spice Latte returns this year with that great taste customers know and love, this time made with real pumpkin and without caramel coloring. PSL/mc is still the perfectly handcrafted signature espresso beverage made with steamed milk, rich and creamy pumpkin sauce, and warm seasonal spices such as cinnamon, ginger, nutmeg and clove, finished with a dollop of whipped cream and Starbucks pumpkin spice topping. PSL/mc is customizable to meet customers' unique taste preferences and is available hot, iced or as a Frappuccino blended beverage.
Lunch gets a premium boost
"Since the launch of La Boulangetm/mc food in Canada this year, food sales have grown more than 17 percent," says Kevin Reid, director marketing, Starbucks Canada. "We continue to make exciting changes to our food menu and respond to customer feedback for new pastry and more savory options."
Complementing Starbucks premium all-day breakfast sandwiches, Paninis and bistro boxes this fall, Starbucks unveils:
Chicken Artichoke on Ancient Grain Flatbread: Ancient grains flatbread, spread with signature sun-dried tomato pesto and topped with grilled chicken breast, tender artichoke hearts and provolone cheese.
Turkey Pesto Panini: Sliced turkey and melted provolone cheese with fire-roasted peppers and basil pesto on toasted focaccia roll.
Chicken BLT Salad Sandwich: Grilled chicken, bacon, roasted tomatoes, scallions, lemon-pepper mayonnaise spread and lettuce on harvest wheat bread.
Egg Salad Sandwich: Egg salad mixed with chives, dill relish and arugula on harvest wheat bread
Turkey and Havarti Sandwich: Featuring carved, oven-roasted turkey, dill Havarti cheese, lettuce, and scallion mayonnaise served on harvest wheat bread
Chicken Santa Fe on Ancient Grain Flatbread: The classic Chicken Santa Fe Panini made with juicy slices of chicken breast, sour cream green chili spread, bell peppers and pepper Jack cheese gets enhanced with new ancient grains flatbread.
Limited Time PB&J on Wheat Bistro Box: A classic, wholesome favourite on wheat bread, with natural peanut butter and strawberry preserve paired with mozzarella string cheese, vegetables, ranch dip, apples and milk chocolate-covered raisins. Available for a limited time in participating stores.
Sweet meets Spice
Comforting, spicy fall-inspired beverages pair perfectly with returning favourites and new Starbucks delicious bakery items, available for a limited time in participating stores.
Pumpkin Scone: Made with real pumpkin, this scone is bursting with seasonal flavors - pumpkin pie spice, brown sugar and cinnamon topped with sweet icing.
Pumpkin Cream Cheese Muffin: A moist, richly spiced pumpkin muffin filled with sweet cream cheese and a sprinkling of chopped caramelized pepitas (pumpkin seeds).
Pecan Tart: A perfectly sweet balance of crunchy pecans, brown sugar and honey in a butter crust. All the flavours of a traditional pecan pie in a little tart.
Apple Pound Cake: A traditional pound cake with roasted apples that have been tossed with sugar and a hint a cinnamon.
Toffeedoodle Cookie: An all-butter shortbread cookie with crunchy chunks of rich butter toffee and topped with cinnamon sugar.
