Duck Donuts has announced a partnership with 3Owl, a digital experience agency, to introduce an all-new Duck Donuts website designed to enhance the guest experience.
Made possible by Olo, the brand’s online ordering partner, which powers the menu, POS communication, order processing and first party delivery, the newly designed website represents a step forward in guest interaction.
“At Duck Donuts, we’re committed to creating exceptional experiences for our guests not only in-shop, but digitally as well,” says Lindsay Dunn, Duck Donuts senior director of marketing. “Our partnership with 3Owl and the launch of the new website reflects our continued focus on making it easier and more enjoyable for our fans to access their favorite donuts, their way.”
The new Duck Donuts digital experience includes:
- Build Your Own Dozen & Half Dozen – A reimagined, intuitive way to customize Duck Donuts’ top-selling menu item
- Build Your Own Single Donut – The brand’s made-to-order donuts are now easier than ever to explore and personalize online
- Lightning-Fast Load Times – The site is optimized for speed, reducing friction and increasing satisfaction with every click
- Fully Integrated with Olo – This deep integration creates a seamless connection between Duck Donuts’ ordering platform and the website experience, eliminating redundant updates and streamlining content management. Guests benefit from a fast track to ordering, while internal teams gain operational efficiency and flexibility
“The biggest barrier to increased sales and guest preference is inconvenience,” says Joseph Szala, vice president of 3Owl. “That shows up in the form of too many clicks and an unintuitive user experience. For Duck Donuts, we created a highly intuitive experience that opens the doors to Duck Donuts innovation and increased ROI.”