Voodoo Doughnut has announced that it will continue its support of the Alzheimer’s Foundation of America (AFA) through its latest Giving Doughnut.

As part of its quarterly give-back campaign, Voodoo Doughnut is debuting the Cherry Cola Doughnut – a bold and playful take on the beloved cherry cola flavor – with a portion of proceeds benefiting AFA’s mission to provide critical programs, services and research for those affected by Alzheimer’s disease.

Inspired by the soda shop classic, the Cherry Cola Doughnut is covered in cola frosting, bursting with bright cherry filling and topped with sweet fluff and a cola candy.

“Alzheimer’s impacts so many lives in different ways, and we’re honored to support the work of the Alzheimer’s Foundation of America,” says Chris Schultz, chief executive officer of Voodoo Doughnut. “Their efforts bring hope and resources to individuals and families facing this disease, and we’re humbled to continue our partnership in support of their vital mission.”

“The Alzheimer’s Foundation of America is enormously grateful for the continued generosity of Voodoo Doughnut and its customers, which provides help and hope to families affected by Alzheimer’s disease and other dementia-related illnesses,” says Charles J. Fuschillo, Jr., Alzheimer’s Foundation of America president and chief executive officer. “Every dollar raised through this collaboration funds vital services and programs for families. We thank Voodoo Doughnut for their continued support of our work and for making a difference in the fight against Alzheimer’s disease.”

This limited-edition doughnut is available at participating Voodoo Doughnut locations now through July 7, with partial proceeds of each Cherry Cola doughnut sold supporting the Alzheimer's Foundation of America’s mission to provide support, services and education to individuals, families and caregivers affected by Alzheimer’s diseases and related dementias nationwide.