Zucker's Bagels & Smoked Fish has announced its first retail product: Par Baked Frozen Bagels. The New York City bagel specialist is bringing its iconic bagels to homes in a new ready-to-bake experience, with consumers finishing the partially baked bagels at home.

Zucker's Plain, Sesame and Everything bagels launch this month at online retailers Fresh Direct and Goldbelly, and tri-state retailers Butterfield Market, Westside Market, select ShopRite NJ stores and more.  

After going through Zucker’s old school baking process, the bagels are then frozen to lock in their freshness. At home, consumers refresh the frozen bagels with water, and then finish baking in an oven or air fryer for 9-14 minutes. The result is a golden brown bagel on the outside with a dense, chewy inside.

“You no longer need to be in New York City to have the best bagel experience,” says founder Matt Pomerantz. “Our par baked bagels are not your average frozen bagel; with the finest natural ingredients and traditional process, I'm proud of the bagel craftsmanship we established when we opened our first shop in Tribeca in 2007, and thrilled to share our baking traditions.”

Zucker's Par Baked Bagels are sold by the four-pack in Plain, Sesame and Everything. A store locator can be found on the Zucker’s website. The bagels ship nationwide by the dozen and in a classic brunch package on Goldbelly. A portion of sales will benefit The Bowery Mission, with the goal of ending hunger in New York City.