Calling all decorators! Dawn Food Products is hosting a cupcake decorating contest at the Atlantic Bakery Expo, March 18-19 in Atlantic City, New Jersey.

The contest, which will take place from 11:00 am to 4:00 pm on Sunday, March 18 and Monday, March 19 at booth 202, invites participants to decorate a cupcake masterpiece at the show using the Dawn Select But-R-Crème and Master Blend icings as well as other assorted toppings and decorations.

“We are thrilled and inspired by so many of the independent bakeries we work with each day,” said Becky Loveland, Director of Bakery Distribution Marketing.  “This contest is a fun way to recognize and showcase their decorating creativity and talent.”

Contest participation is first come, first serve and open to anyone over the age of 15, who attends the show.  Cupcake decorating will take place at the booth from 11:00 am to 4:00 pm each day and all entries must be submitted by 4:00 pm, when the official judging will begin. Final decorated cupcakes will be judged each day by Dawn Foods team members based on appearance with special consideration for: creativity, originality, use of color and degree of difficulty. 

First, second and third place winners will be selected each day with winners receiving a Cupcake Decorator’s prize pack. 

Official rules will be posted and available at the booth.

For more than 90 years, Dawn’s dedicated Team Members, outstanding products, and valued customers have made the Dawn name synonymous with excellence. American-owned and family operated; Dawn currently supplies a complete line of quality, consistent mixes, bases, icings, glazes, fillings, frozen dough, par-baked and fully baked products and equipment to the food industry, worldwide. Dawn and its expansive Dawn Distributors Advantage® network allow the company to better serve customers through the buying power of more than 40 facilities across North America. For further information, please visit