Tim Hortons US is celebrating its loyalty members next month with the launch of its new Member Month. Beginning March 3 and continuing throughout the entire month, registered Tims Rewards members in the United States can earn double points for every eligible transaction when they order on Tim Hortons app, online or scan a registered Tims Rewards card.

During Member Month, rather than earning 10 points, registered members will earn 20 points per eligible transaction. This helps members to earn rewards faster, with potential redemptions including a free coffee every four visits, a free donut every three visits and more.

Tim Hortons hopes to give away an additional 10 million points, or an equivalent of an additional 125,000 free coffees during Member Month.

“Our Tims Rewards loyalty platform has grown in the last year and is delivering value to guests by allowing them to earn points and providing member offers,” says Yosef Hojchman, head of marketing for Tim Hortons US. “We want to show our guests how much we appreciate them by supercharging the reward program to provide even more.”