Plant-based cinnamon roll bakery Cinnaholic has set single day sales records across its franchise system in the past three months, despite the coronavirus pandemic. That momentum continues with new deals to add more than a handful of locations in key US markets.
“When the pandemic hit we battened down the hatches and focused on two big priorities – making it as easy as possible for our new and longtime fans to enjoy Cinnaholic and supporting our franchisees with even more revenue-driving opportunities than they’ve had in the past,” says Spencer Reid, president of Cinnaholic. “As a result, many of our franchisees have thrived during this unprecedented time. Plus, it just goes to show that our products truly resonate with customers and brand is here to stay.”
The economic slowdown did not prevent Cinnaholic franchisees from building new locations. The brand has opened six franchise locations since January in new markets including Charlotte (North Carolina), San Antonio (Texas), Raleigh (North Carolina) and Gaithersburg (Maryland), as well as two in the Chicago area, bringing its total location count to 40 units.
Cinnaholic has newly signed agreements in Atlanta, Tampa, Chicago, Dallas, Nashville and Coral Springs, Florida. With 20 locations under construction and nine others anticipated to start this year, Cinnaholic is on track to reach 60 locations by the end of 2020.