D’vash Organics is looking to give holiday baking a natural boost with its line of superfood sweeteners. These syrups and nectars are made with upcycled Medjool dates and Carolina sweet potatoes, and have organic, non-GMO, gluten free, fat free, vegan, and paleo-friendly ingredients.

D’vash products include an original date nectar, date nectar with cayenne pepper for a little sweet and spicy kick, sweet potato nectar, and original date syrup, which has a thicker consistency. They can be used for sweetening tea or coffee, baking holiday desserts, drizzling on pancakes or yogurt, and much more.

“With demand for superfood sweeteners on the rise, we are committed to creating products for every consumer’s taste and lifestyle,” says Brian Finkel, co-founder and CEO of D’vash Organics.

Date nectar has a rich history that spans thousands of years and has been a staple of Middle Eastern cuisine since the biblical era. D’vash co-founders David Czinn and Brian Finkel studied abroad in the Middle East and both shared a passion for local cuisine which led them to discover the region’s best-kept culinary secret.

D’vash was recently named one of Whole Foods and Martha Stewart’s ‘Top Food Trends’ for 2020 in the sugar alternatives category.