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In 1993 when Arandas Bakery first opened its doors to a predominantly Hispanic market, the company’s founders navigated through a change that involved rising numbers of Central and South American immigrants coming into Houston.

Now with 2.3 million residents, according to the City of Houston, Houston is expected to become the third most populous U.S. city during the second half of the 2020s. Greater Houston is the most ethnically diverse metropolitan area in the United States; at least 145 languages are spoken by city residents.

As the second-generation leadership at Arandas Bakery approaches a marketplace that is multiculturally diverse, the family stands prepared and poised to develop and nurture the stellar brand reputation it has earned since opening their first bakery.