Bill Zimmerman Jr. has been named director of national accounts for AB Mauri North America, a division of AB Mauri. He will direct new selling opportunities within U.S.-based and Canadian-based industrial bakery accounts for bakery ingredient systems.

Zimmerman previously was district sales manager in the northwest United States for AB Mauri North America from 2008 to 2012. Then for seven years he was president and chief operating officer for Pacific Northwest Baking Co. in Sumner, Wash.

Zimmerman, who has a bachelor of science degree in business marketing, served as chairman of the American Society of Baking for 2017-18.