Caroline Le Roch has been named president of Americas for Godiva Chocolatier. In her new role, she will lead the company’s expansion in the Americas into new products and categories, distribution channels and geographies, and launching Godiva retail cafes in key markets.

Le Roch joins the company from L’Occitane, where most recently she was interim managing director, leading the omnichannel business in North America. She brings nearly 20 years of sales, merchandising, and global leadership experience to the role.

“We are excited to add Caroline’s incredible leadership and market knowledge to our team,” says Annie Young-Scrivner, chief executive officer of Godiva. “She has extensive experience in building and leading high-performing teams across channels and geographies, which will be invaluable to us as we grow our business fivefold over the next six years. Caroline is also a true believer in developing talent, which aligns perfectly with the tremendous value we place on investing in our people so that they can realize their full potential. Her track record of accelerating growth and her understanding of the Latin America market will also enable us to successfully broaden our reach throughout the Americas.”