As it continues with its successful aggressive growth strategy, Freshslice Pizza opens its third location this year in Kelowna, British Columbia, on Saturday, April 9.

Freshslice Pizza has grown to over 70 locations in British Columbia over the last 16 years, picking up the Consumers' Choice Award for Business Excellence along the way. As a healthy alternative, Freshslice features multigrain dough, low fat mozzarella and low calorie sauces, as well as several side dishes, desserts and gluten free options.

The newest location is adjacent to the University of British Columbia's Kelowna campus at 975 Academy Way.

"With the economic climate and marketing environment present in the Okanagan Valley we felt this was an ideal new location as we continue to build our market share. This new location joins our existing three successful locations in the region," said Ray Russell, founder and chief executive officer of Freshslice Pizza.

Freshslice was recently nominated "Best Pizza" in the Best of Kelowna, an annual celebration that celebrates the city's favorite businesses in a number of categories.