just food to help SIAL

just-food.com, the industry's leading online resource, is inviting organisations exhibiting at the forthcoming SIAL event to join them and make the show their most successful ever.

SIAL is the world's largest food industry exhibition and will take place at Parc des Expositions de Paris-Nord Villepinte in France from the 21 to 25 October. The editorial team at just-food will be attending and reporting on the key developments throughout the five days.

The build up to SIAL will also be covered in a daily diary designed to inform visitors about the latest product and service innovations on show and help them identify the companies they need to visit in advance.

The coverage and analysis produced by just-food will be made available online to around 96,000 industry executives to maximise the marketing exposure delivered for each exhibitor. Dean Best, managing editor at just-food, explained: "We are aiming to provide visitors and food industry professionals around the world with a unique insight into the very latest innovations at SIAL and urge all exhibitors to tell us about new products and services being showcased at the exhibition. In return, we'll feature them in a unique online diary that will be read by our unrivalled international audience."