ShopKeep October

For anyone new to the bakery business, figuring out pricing can be tricky. While some wedding cake bakeries might manage to charge hundreds (if not thousands) of dollars for layers of cake and frosting, most bakeries have more modest prices. We know it might be tempting to simply compete with other local bakeries on pricing. And while it may seem relatively safe, it’s not a recipe for success. As a bakery owner, what you should be focusing on is unique and delicious baked goods — and a pricing strategy that reflects that. But, if you’re struggling to determine exactly how much to charge for your delicious treats, check out our 3-step bakery pricing guide for some tips of the trade. MORE